In the world where online trade is gaining power and exposure, businesses are looking ahead to have their representative sites or pages online. Having a website or e commerce site is not enough it needs to be properly promoted. Many new marketing strategies have been invented as well as incorporated in order to promote the businesses all across the globe.
New marketing trends generally include:
- Digital marketing, etc
Blogs are considered to be an effective marketing tool that helps drive quality traffic to your site. Blogs contain information about a topic in an interactive manner. Each blog carries the link of your site so well-writ blog post content can force a visitor to go to the company’s site. Most of the companies trading online post their blogs on various topics that help attract more and more visitors.
What a reader demands from a blog Post?
- Informative content
- Easy read
- Simple language
- Backed by technical knowledge
So, it is essential to keep in mind the reader’s demands and then write a blog.
Here are 5 tips that will assist you in writing an :
>>List and Tips posts:
Frame a blog in a list format containing list of people or events, etc. as it is easier for the readers to get an idea of what information they will receive in the blog. E.g. ‘10 most successful entrepreneurs of the year’.
Also, tips format is very effective as it catches the reader’s attention that is providing tips or ways on a certain topic.
Why these formats?
- They gets easily scanned
- They can be shared on the social networking sites by more and more people without actually seeing the content.
- Attract more inbound links
>>Experiment with the topic:
Just by adding a simple word in the title it can be made interesting and catchy. Readers love shocks so providing them with extraordinary topics will help you receive their attention and readership.
>>Involve current events data:
A blog content that is related to current events is easily promoted and tends to acquire more readerships. So, it will be beneficial for a company to relate its blog post to some current event.
>>Add thoughts of known or influential people:
Adding some famous personalities’, influential people’, industry leaders’, etc. thoughts on the topic that you are writing can bring in fruitful results.
- This will provide the readers a sense of relevance and trust in your content.
- Also, your blog post will receive higher rankings.
>>Add statistical data:
Using polls results, statistics and research reports in the blog content is useful and an effective way to promote the blog post.
- Quick to understand
- Can make even the difficult technical data simple
- Can be easily shared on the social networks
Thus these 5 killer tips will let you write an effective blog post that can enjoy better search engine rankings and a quality and quantity readership.